Mini MBA in Sales Management

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::Mini MBA in Sales Management

:: “Every sale has five basic obstacles: no need, no money, no hurry, no desire, no trust"Zig Ziglar

Every business needs top sales performance if they are to profit and deliver results in today's highly competitive market place.
Sales Managers play the key role in achieving business results.
They wear many hats; they are strategists, planners, tacticians, organizers, forecasters, trainers, communicators, motivators, leaders, data analysts, sales people, bosses and decisionmakers.
This program is designed to provide every sales professional with the best practices of sales management, and qualify first line sales mangers to derive high performance.

Program Objectives

After attending this program participants shall be able to:

Prepare Your Sales Strategy
Forecast Market Demand and Sales Budget
Develop World-Class Marketing Plans
Increase Sales Team Efficiency
Build Effective and Motivated Teams
Manage the Sales Process
Apply Management and Business Skills Acquired through Elective Courses in the Context of Sales Management

Who Should Attend?

Sales professionals who are seeking for professional development.
Sales practitioners seeking professional development to advance their careers.
Sales staff members who have had no formal sales management training.
Sales professionals seeking a comprehensive overview of the field.
Professionals desiring a career move into sales management field.

Program Structure

This program consists of 6 courses:
4 Mandatory courses offering essentialMarketing Knowledge, Skills and Tools

2 Optional courses comprising the Business and Management aspects

Program Duration

Total number of hours: 144 hours.
Duration: 6 to 12 months.

Delivery Methods

Courses are run in an entertaining interactive environment utilizing application workshops, video cases, real-live case studies, management games, role plays, problem-solving exercises and group projects.

Certificate

Upon successful completion of all four courses, you will be awarded a Certificate of achievement and a transcript with 144 hours from KNOWLEDGE.

Mandatory Courses
   :: Strategic Sales Planning
   :: Sales force Management
   :: Principles of Selling
   :: Principles of Marketing

Optional Courses
   :: Organizational Behavior
   :: Strategic Management
   :: Business Finance
   :: Advanced Management and Leadership
   :: Principles of Project Management

"Most people think “selling” is the same as “talking”. But the most effective salespeople know that listening is the most important part of their job."

Roy Bartell"